Water Quality Communications Toolkit
Helping Water Utilities Build Trust and Communicate with Their Communities
This toolkit equips water utility staff with practical, equity-centered strategies for communicating about water quality in ways that go well beyond the required Consumer Confidence Report. It covers everything from proactive outreach and audience engagement to crisis communication planning, with ready-to-use templates, message maps, and guidance for reaching communities that have historically been least likely to trust their tap water. Use it to strengthen your relationship with customers, increase trust in safe drinking water, and become a more effective public health anchor in your community.